The Photography Concierge
Consulted with the co-owners and leads of all domestic locations to develop a logo set and personalized brand identity that is implemented and managed as to maintain a cohesive identity across the company's many locations and digital presence.
Collaborated with co-owners of the Photography Concierge to curate corporate and personal, print & digital marketing campaigns that resulted in a 35% increase in sales, a 24% increase in engagement and leads, and 1 new location expansion in the Eastern US.
Created marketing and promotional videos and screensavers to use on monitors, on our website, and on our computers to maintain a strong brand identity and increase interest.
Designed, developed, and maintains the company website https://www.photographyconcierge.com/ through the platform Squarespace as well as every domestic location's Google Business page. Coded multiple HTML plugins to maximize scheduling and customer interaction. Tracked, analyzed, and reported weekly analytics and KPI's to co-owners using Squarespace Analytics and Google Analytics increasing website interaction rate by 24%.
Elemento Photography
Collaborated with co-owners of Elemento to curate print & digital marketing campaigns that resulted in a 15% increase in sales, a 22% increase in engagement and leads, and 2 new location expansions in Puerto Rico and Turks & Caicos.
Designed, developed, and maintains the company website https://www.elementophotography.com/ through the platform Squarespace as well as every domestic location's Google Business page. Coded multiple HTML plugins to maximize scheduling and customer interaction. Tracked, analyzed, and reported weekly analytics and KPI's to co-owners using Squarespace Analytics and Google Analytics increasing website interaction rate by 45%.
